PLEASE NOTE - June 2018
Due to the GDPR (new data protection laws as from 25th May 2018) and some upcoming planned improvements to Design Direct Learning, It is not currently possible to login, purchase online or download resources, but you can still review and purchase all site content.

If you are interested in purchasing our resources or need to access copies of previously purchased resources, please send us a message by clicking here.

Special Offer: £40.00
Resource Pack: £50.00
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This digital resource is available for instant download.

A total of 83 pages including activities and key point summaries.

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icon Issigonis and the Mini Cooper

The People’s Car

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5 complete volumes
Normally £50 (5 volumes at £10 each)
Special offer £40


Any Questions?

  • Why was the Model T Ford only available in black?
  • What is the connection between a VW Beetle and a Zeppelin Airship?
  • Why did the Citroen 2CV include a sun-roof?
  • Who designed the Fiat Nuova 500 and when?
  • What was a major design failure in the early BMC mini, and how was it solved?
  • Why is a green Trabant the most sought-after?

During the 20th Century motor-cars became a key feature of our life-style and of our economy. People wanted to own their own cars in order to be able to travel to the countryside and between towns and cities as and when they needed. Manufacturers knew that if they could produce a mass-market car that was cheap and reliable they could make a great deal of profit.

This unit is about the development of The People’s Car in the 20th Century.  A number of designs proved to be exceptionally popular and successful.  Each was designed and made in a different country.

  • Volume 1 looks at the contribution and significance of the development of the Model T Ford in the USA.
  • Volume 2 deals with the German VW Beetle.
  • Volume 3 covers the French Citroen 2CV and the later Italian Fiat 500.
  • Volume 4 is about the British Morris Minor and Mini.
  • Volume 5 is about the East German Trabant.

Available for instant download

We are currently offering this extended five volume unit for £40 instead of £50.

This includes a full, life-long unlimited user licence for you or your school or college computer network.


Special Offer: £40.00
Resource Pack: £50.00
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